The rules for customer support communications are simple and self-evident: to retain customers and safeguard your organization’s reputation, make sure your customer service emails are professional, helpful and emphatic. Our latest infographic provides best practices for building your company’s reputation and demonstrating reliability even in crisis situations.
Lately, standard sales pitches and product presentations fall flat. That’s why more and more email marketers are reaching out for non-standard strategies and a broader approach. Of them all, video in email turns out to be exceptionally effective. Today’s infographic presents some ideas on how to do it right. Want to learn more? Read our post to find out how to send videos via email.
To most beginning marketers, building a list of engaged contacts might seem like one of the most challenging marketing goals. But it doesn’t have to be a chore, as long as you stick to some simple rules. Today’s infographic will provide you with quick action ideas on where to start. If you’d like to explore this topic further, read our email list building guide and follow these list management best practices.
With 191.4 billion emails sent daily around the world, grabbing your customers’ attention with your message can be a shot in the dark. One of the most effective strategies emerging in global marketing is to use content marketing for your newsletters. Today’s infographic will tell you why it’s worth it.
As consumers become pickier about offers, and competition gets fiercer every year, your arsenal of marketing strategies shrinks and forces you to start thinking outside the box. However there’s one tactic that — if done right — can be the key to your customers’ hearts, minds, and wallets.
Increasingly, consumers base their buying decisions on the hands-on experiences of other users. You can position your brand as trustworthy and reliable by encouraging customers to review and rank your services and products. Our new infographic provides more insights on how to leverage reviews.
Despite the fact that email remains the most profitable marketing channel, with users spending an average of 7.8 hours a week at their inbox, growing a high-quality email list is ranked as one of the toughest challenges in email marketing. Today’s infographic from GetResponse provides you with a handful of ideas to kick-start your list building using tried-and-true tactics.
Receiving a bonus, a freebie or a reward is one of the most important reasons for people to sign up for a newsletter. And as you can see in GetResponse latest infographic – incentivising subscription can be an effective way to build your email list. How to do it right? Just take a look.
When getting started with your email marketing campaigns, you may focus on single newsletters, but that won’t be enough. To establish a long-term relationship with your customers and prospect, you need an email autoresponder. This infographic explains what email autoresponders are and how they can improve your email marketing activities.
Ever wonder why people unsubscribe from your email list as fast as they sign up? Our new GetResponse infographic presents some of the most common reasons, along with strategies for preventing unsubscribes.